Daily Papers

We introduce the Graph Machine (GM), an architecture that maintains an O(n)-sized state and accesses it through sparse, dynamic routing. Unlike methods with fixed-size states or sparse but static routing, GM preserves O(n) complexity in its sparse layers without restricting the potentially accessible state size to O(1). Instead, GM uses edges - pointer-like objects updated differentiably by a referral mechanism resembling pointer chasing. We replace 75% of the dense Transformer layers in Qwen3-0.6B with GM sparse layers and pretrain from scratch on 15.7B tokens. With only 2 of 4,096 tokens retrieved per KV head in each sparse layer, loss degrades only slightly; with 4, the best model marginally improves loss.

Recent advances in multimodal large language models (MLLMs) have demonstrated remarkable capabilities in vision-language tasks, yet they often struggle with vision-centric scenarios where precise visual focus is needed for accurate reasoning. In this paper, we introduce Argus to address these limitations with a new visual attention grounding mechanism. Our approach employs object-centric grounding as visual chain-of-thought signals, enabling more effective goal-conditioned visual attention during multimodal reasoning tasks. Evaluations on diverse benchmarks demonstrate that Argus excels in both multimodal reasoning tasks and referring object grounding tasks. Extensive analysis further validates various design choices of Argus, and reveals the effectiveness of explicit language-guided visual region-of-interest engagement in MLLMs, highlighting the importance of advancing multimodal intelligence from a visual-centric perspective. Project page: https://yunzeman.github.io/argus/

Large language models (LLMs) are increasingly applied to outpatient referral tasks across healthcare systems. However, there is a lack of standardized evaluation criteria to assess their effectiveness, particularly in dynamic, interactive scenarios. In this study, we systematically examine the capabilities and limitations of LLMs in managing tasks within Intelligent Outpatient Referral (IOR) systems and propose a comprehensive evaluation framework specifically designed for such systems. This framework comprises two core tasks: static evaluation, which focuses on evaluating the ability of predefined outpatient referrals, and dynamic evaluation, which evaluates capabilities of refining outpatient referral recommendations through iterative dialogues. Our findings suggest that LLMs offer limited advantages over BERT-like models, but show promise in asking effective questions during interactive dialogues.

We present a mechanism that for a network of participants allows one participant of the network (Alice) to request some data from another participant (Bob) and either receive a response from Bob within a known-in-advance, bounded time b, or receive a proof that at least one edge on the way to Bob was broken within b, or receive a streaming payment proportional to time passed beyond b during which neither was received. This mechanism allows for building downstream applications that require provable responses from other participants, such as decentralized storage solutions, decentralized AI agents, and more.

With the rapid growth of financial services, fraud detection has been a very important problem to guarantee a healthy environment for both users and providers. Conventional solutions for fraud detection mainly use some rule-based methods or distract some features manually to perform prediction. However, in financial services, users have rich interactions and they themselves always show multifaceted information. These data form a large multiview network, which is not fully exploited by conventional methods. Additionally, among the network, only very few of the users are labelled, which also poses a great challenge for only utilizing labeled data to achieve a satisfied performance on fraud detection. To address the problem, we expand the labeled data through their social relations to get the unlabeled data and propose a semi-supervised attentive graph neural network, namedSemiGNN to utilize the multi-view labeled and unlabeled data for fraud detection. Moreover, we propose a hierarchical attention mechanism to better correlate different neighbors and different views. Simultaneously, the attention mechanism can make the model interpretable and tell what are the important factors for the fraud and why the users are predicted as fraud. Experimentally, we conduct the prediction task on the users of Alipay, one of the largest third-party online and offline cashless payment platform serving more than 4 hundreds of million users in China. By utilizing the social relations and the user attributes, our method can achieve a better accuracy compared with the state-of-the-art methods on two tasks. Moreover, the interpretable results also give interesting intuitions regarding the tasks.

Online recommendation has traditionally taken place after a user enters a platform, which determines the candidate pool and the ranking shown to the user. LLM-based user agents enable a different recommendation process: a user specifies a need before choosing a platform, leaving platforms to compete for the user's attention, which we refer to as an agentic recommendation market. In our controlled LLM-based experiments across three product domains, we find this new setting of recommendation creates a tension between access and attention. Compared with traditional platform-centric recommendation, user-centric recommendation greatly expands the opportunity for relevant items to enter comparison; yet broader participation does not translate directly into effective exposure. Competition directly triggers platforms' strategic play: selectively positive explanations occupy 73--78% of first-ranked positions. When the user agent relates platforms' actions to subsequent user feedback, this share falls to 36--41%, while the chance of a user purchasing the relevant item increases. A user agent is therefore more than a ranker over a larger pool of candidates: its querying, ranking, and feedback mechanism governing who can compete, how scarce attention is allocated, and how earlier outcomes shape the evaluation of platforms directly affect user utility. Designing agentic recommendation therefore requires treating access, attention, and accountability as a joint mechanism design problem.

Human-annotated textual explanations are becoming increasingly important in Explainable Natural Language Processing. Rationale extraction aims to provide faithful (i.e., reflective of the behavior of the model) and plausible (i.e., convincing to humans) explanations by highlighting the inputs that had the largest impact on the prediction without compromising the performance of the task model. In recent works, the focus of training rationale extractors was primarily on optimizing for plausibility using human highlights, while the task model was trained on jointly optimizing for task predictive accuracy and faithfulness. We propose REFER, a framework that employs a differentiable rationale extractor that allows to back-propagate through the rationale extraction process. We analyze the impact of using human highlights during training by jointly training the task model and the rationale extractor. In our experiments, REFER yields significantly better results in terms of faithfulness, plausibility, and downstream task accuracy on both in-distribution and out-of-distribution data. On both e-SNLI and CoS-E, our best setting produces better results in terms of composite normalized relative gain than the previous baselines by 11% and 3%, respectively.

Modern recommender systems (RS) have seen substantial success, yet they remain vulnerable to malicious activities, notably poisoning attacks. These attacks involve injecting malicious data into the training datasets of RS, thereby compromising their integrity and manipulating recommendation outcomes for gaining illicit profits. This survey paper provides a systematic and up-to-date review of the research landscape on Poisoning Attacks against Recommendation (PAR). A novel and comprehensive taxonomy is proposed, categorizing existing PAR methodologies into three distinct categories: Component-Specific, Goal-Driven, and Capability Probing. For each category, we discuss its mechanism in detail, along with associated methods. Furthermore, this paper highlights potential future research avenues in this domain. Additionally, to facilitate and benchmark the empirical comparison of PAR, we introduce an open-source library, ARLib, which encompasses a comprehensive collection of PAR models and common datasets. The library is released at https://github.com/CoderWZW/ARLib.

We investigate the mechanism design problem faced by a principal who hires multiple agents to gather and report costly information. Then, the principal exploits the information to make an informed decision. We model this problem as a game, where the principal announces a mechanism consisting in action recommendations and a payment function, a.k.a. scoring rule. Then, each agent chooses an effort level and receives partial information about an underlying state of nature based on the effort. Finally, the agents report the information (possibly non-truthfully), the principal takes a decision based on this information, and the agents are paid according to the scoring rule. While previous work focuses on single-agent problems, we consider multi-agents settings. This poses the challenge of coordinating the agents' efforts and aggregating correlated information. Indeed, we show that optimal mechanisms must correlate agents' efforts, which introduces externalities among the agents, and hence complex incentive compatibility constraints and equilibrium selection problems. First, we design a polynomial-time algorithm to find an optimal incentive compatible mechanism. Then, we study an online problem, where the principal repeatedly interacts with a group of unknown agents. We design a no-regret algorithm that provides mathcal{O}(T^{2/3}) regret with respect to an optimal mechanism, matching the state-of-the-art bound for single-agent settings.

Explainable recommendation has demonstrated significant advantages in informing users about the logic behind recommendations, thereby increasing system transparency, effectiveness, and trustworthiness. To provide personalized and interpretable explanations, existing works often combine the generation capabilities of large language models (LLMs) with collaborative filtering (CF) information. CF information extracted from the user-item interaction graph captures the user behaviors and preferences, which is crucial for providing informative explanations. However, due to the complexity of graph structure, effectively extracting the CF information from graphs still remains a challenge. Moreover, existing methods often struggle with the integration of extracted CF information with LLMs due to its implicit representation and the modality gap between graph structures and natural language explanations. To address these challenges, we propose G-Refer, a framework using graph retrieval-augmented large language models (LLMs) for explainable recommendation. Specifically, we first employ a hybrid graph retrieval mechanism to retrieve explicit CF signals from both structural and semantic perspectives. The retrieved CF information is explicitly formulated as human-understandable text by the proposed graph translation and accounts for the explanations generated by LLMs. To bridge the modality gap, we introduce knowledge pruning and retrieval-augmented fine-tuning to enhance the ability of LLMs to process and utilize the retrieved CF information to generate explanations. Extensive experiments show that G-Refer achieves superior performance compared with existing methods in both explainability and stability. Codes and data are available at https://github.com/Yuhan1i/G-Refer.

User journeys in e-commerce routinely violate the one-to-one assumption that a clicked item on an advertising platform is the same item later purchased on the merchant's website/app. For a significant number of converting sessions on our platform, users click product A but buy product B -- the Click A, Buy B (CABB) phenomenon. Training recommendation models on raw click-conversion pairs therefore rewards items that merely correlate with purchases, leading to biased learning and sub-optimal conversion rates. We reframe conversion prediction as a multi-task problem with separate heads for Click A Buy A (CABA) and Click A Buy B (CABB). To isolate informative CABB conversions from unrelated CABB conversions, we introduce a taxonomy-aware collaborative filtering weighting scheme where each product is first mapped to a leaf node in a product taxonomy, and a category-to-category similarity matrix is learned from large-scale co-engagement logs. This weighting amplifies pairs that reflect genuine substitutable or complementary relations while down-weighting coincidental cross-category purchases. Offline evaluation on e-commerce sessions reduces normalized entropy by 13.9% versus a last-click attribution baseline. An online A/B test on live traffic shows +0.25% gains in the primary business metric.

Generating natural language explanations for recommendations has become increasingly important in recommender systems. Traditional approaches typically treat user reviews as ground truth for explanations and focus on improving review prediction accuracy by designing various model architectures. However, due to limitations in data scale and model capability, these explanations often fail to meet key user-centric aspects such as factuality, personalization, and sentiment coherence, significantly reducing their overall helpfulness to users. In this paper, we propose a novel paradigm that refines initial explanations generated by existing explainable recommender models during the inference stage to enhance their quality in multiple aspects. Specifically, we introduce a multi-agent collaborative refinement framework based on large language models. To ensure alignment between the refinement process and user demands, we employ a plan-then-refine pattern to perform targeted modifications. To enable continuous improvements, we design a hierarchical reflection mechanism that provides feedback on the refinement process from both strategic and content perspectives. Extensive experiments on three datasets demonstrate the effectiveness of our framework.

In industrial recommender systems, conversion rate (CVR) is widely used for traffic allocation, but it fails to fully reflect recommendation effectiveness because it ignores refund behavior. To better capture true user satisfaction and business value, net conversion rate (NetCVR), defined as the probability that a clicked item is purchased and not refunded, has been proposed.Unlike CVR, NetCVR prediction involves a more complex multi-stage cascaded delayed feedback process. The two cascaded delays from click to conversion and from conversion to refund have opposite effects, making traditional CVR modeling methods inapplicable. Moreover, the lack of open-source datasets and online continuous training schemes further hinders progress in this area.To address these challenges, we introduce CASCADE (Cascaded Sequences of Conversion and Delayed Refund), the first large-scale open dataset derived from the Taobao app for online continuous NetCVR prediction. Through an in-depth analysis of CASCADE, we identify three key insights: (1) NetCVR exhibits strong temporal dynamics, necessitating online continuous modeling; (2) cascaded modeling of CVR and refund rate outperforms direct NetCVR modeling; and (3) delay time, which correlates with both CVR and refund rate, is an important feature for NetCVR prediction.Based on these insights, we propose TESLA, a continuous NetCVR modeling framework featuring a CVR-refund-rate cascaded architecture, stage-wise debiasing, and a delay-time-aware ranking loss. Extensive experiments demonstrate that TESLA consistently outperforms state-of-the-art methods on CASCADE, achieving absolute improvements of 12.41 percent in RI-AUC and 14.94 percent in RI-PRAUC on NetCVR prediction. The code and dataset are publicly available at https://github.com/alimama-tech/NetCVR.

Proportionality is an attractive fairness concept that has been applied to a range of problems including the facility location problem, a classic problem in social choice. In our work, we propose a concept called Strong Proportionality, which ensures that when there are two groups of agents at different locations, both groups incur the same total cost. We show that although Strong Proportionality is a well-motivated and basic axiom, there is no deterministic strategyproof mechanism satisfying the property. We then identify a randomized mechanism called Random Rank (which uniformly selects a number k between 1 to n and locates the facility at the k'th highest agent location) which satisfies Strong Proportionality in expectation. Our main theorem characterizes Random Rank as the unique mechanism that achieves universal truthfulness, universal anonymity, and Strong Proportionality in expectation among all randomized mechanisms. Finally, we show via the AverageOrRandomRank mechanism that even stronger ex-post fairness guarantees can be achieved by weakening universal truthfulness to strategyproofness in expectation.

Referring segmentation aims to segment the target objects in images or videos based on the textual query. Despite remarkable progress over the past years, existing works always assume that the user-provided queries are already precise and clear. However, this assumption is impractical. In real-world scenarios, it is unrealistic to expect all users to thoroughly review their visual content and carefully ensure their queries are unique and unambiguous. When encountering such cases, existing segmentation models tend to arbitrarily guess the user preferences, often resulting in undesired outcomes. To address this limitation, we propose IC-Seg, a novel agentic framework that proactively clarifies user intent through multi-turn conversation before segmentation. To effectively incentivize this capability, we further introduce Hi-GRPO, a new hierarchical optimization strategy that injects dense and informative supervision signals at the trajectory, turn, and step levels. This strategy encourages efficient intent clarification, effectively eliminating redundant interactions and improving overall dialogue quality. For evaluation, we establish Ambi-RVOS, a referring video object segmentation benchmark with ambiguous user queries. Extensive experiments demonstrate that IC-Seg not only outperforms existing methods by a large margin in resolving ambiguous queries, but also maintains state-of-the-art performance on standard reasoning segmentation benchmarks. Code and data will be released at https://github.com/iSEE-Laboratory/IC-Seg.

We develop a Multi-Agent Reinforcement Learning (MARL) method to learn scalable control policies for target tracking. Our method can handle an arbitrary number of pursuers and targets; we show results for tasks consisting up to 1000 pursuers tracking 1000 targets. We use a decentralized, partially-observable Markov Decision Process framework to model pursuers as agents receiving partial observations (range and bearing) about targets which move using fixed, unknown policies. An attention mechanism is used to parameterize the value function of the agents; this mechanism allows us to handle an arbitrary number of targets. Entropy-regularized off-policy RL methods are used to train a stochastic policy, and we discuss how it enables a hedging behavior between pursuers that leads to a weak form of cooperation in spite of completely decentralized control execution. We further develop a masking heuristic that allows training on smaller problems with few pursuers-targets and execution on much larger problems. Thorough simulation experiments, ablation studies, and comparisons to state of the art algorithms are performed to study the scalability of the approach and robustness of performance to varying numbers of agents and targets.

In peer mechanisms, the competitors for a prize also determine who wins. Each competitor may be asked to rank, grade, or nominate peers for the prize. Since the prize can be valuable, such as financial aid, course grades, or an award at a conference, competitors may be tempted to manipulate the mechanism. We survey approaches to prevent or discourage the manipulation of peer mechanisms. We conclude our survey by identifying several important research challenges.

Human-centric perceptions play a crucial role in real-world applications. While recent human-centric works have achieved impressive progress, these efforts are often constrained to the visual domain and lack interaction with human instructions, limiting their applicability in broader scenarios such as chatbots and sports analysis. This paper introduces Referring Human Perceptions, where a referring prompt specifies the person of interest in an image. To tackle the new task, we propose RefHCM (Referring Human-Centric Model), a unified framework to integrate a wide range of human-centric referring tasks. Specifically, RefHCM employs sequence mergers to convert raw multimodal data -- including images, text, coordinates, and parsing maps -- into semantic tokens. This standardized representation enables RefHCM to reformulate diverse human-centric referring tasks into a sequence-to-sequence paradigm, solved using a plain encoder-decoder transformer architecture. Benefiting from a unified learning strategy, RefHCM effectively facilitates knowledge transfer across tasks and exhibits unforeseen capabilities in handling complex reasoning. This work represents the first attempt to address referring human perceptions with a general-purpose framework, while simultaneously establishing a corresponding benchmark that sets new standards for the field. Extensive experiments showcase RefHCM's competitive and even superior performance across multiple human-centric referring tasks. The code and data are publicly at https://github.com/JJJYmmm/RefHCM.

Effective conversational agents must be able to personalize their behavior to suit a user's preferences, personality, and attributes, whether they are assisting with writing tasks or operating in domains like education or healthcare. Current training methods like Reinforcement Learning from Human Feedback (RLHF) prioritize helpfulness and safety but fall short in fostering truly empathetic, adaptive, and personalized interactions. Traditional approaches to personalization often rely on extensive user history, limiting their effectiveness for new or context-limited users. To overcome these limitations, we propose to incorporate an intrinsic motivation to improve the conversational agents's model of the user as an additional reward alongside multi-turn RLHF. This reward mechanism encourages the agent to actively elicit user traits by optimizing conversations to increase the accuracy of its user model. Consequently, the policy agent can deliver more personalized interactions through obtaining more information about the user. We applied our method both education and fitness settings, where LLMs teach concepts or recommend personalized strategies based on users' hidden learning style or lifestyle attributes. Using LLM-simulated users, our approach outperformed a multi-turn RLHF baseline in revealing information about the users' preferences, and adapting to them.

Humans are undoubtedly the most important participants in computer vision, and the ability to detect any individual given a natural language description, a task we define as referring to any person, holds substantial practical value. However, we find that existing models generally fail to achieve real-world usability, and current benchmarks are limited by their focus on one-to-one referring, that hinder progress in this area. In this work, we revisit this task from three critical perspectives: task definition, dataset design, and model architecture. We first identify five aspects of referable entities and three distinctive characteristics of this task. Next, we introduce HumanRef, a novel dataset designed to tackle these challenges and better reflect real-world applications. From a model design perspective, we integrate a multimodal large language model with an object detection framework, constructing a robust referring model named RexSeek. Experimental results reveal that state-of-the-art models, which perform well on commonly used benchmarks like RefCOCO/+/g, struggle with HumanRef due to their inability to detect multiple individuals. In contrast, RexSeek not only excels in human referring but also generalizes effectively to common object referring, making it broadly applicable across various perception tasks. Code is available at https://github.com/IDEA-Research/RexSeek

Recommendation systems, which assist users in discovering their preferred items among numerous options, have served billions of users across various online platforms. Intuitively, users' interactions with items are highly driven by their unchanging inherent intents (e.g., always preferring high-quality items) and changing demand intents (e.g., wanting a T-shirt in summer but a down jacket in winter). However, both types of intents are implicitly expressed in recommendation scenario, posing challenges in leveraging them for accurate intent-aware recommendations. Fortunately, in search scenario, often found alongside recommendation on the same online platform, users express their demand intents explicitly through their query words. Intuitively, in both scenarios, a user shares the same inherent intent and the interactions may be influenced by the same demand intent. It is therefore feasible to utilize the interaction data from both scenarios to reinforce the dual intents for joint intent-aware modeling. But the joint modeling should deal with two problems: 1) accurately modeling users' implicit demand intents in recommendation; 2) modeling the relation between the dual intents and the interactive items. To address these problems, we propose a novel model named Unified Dual-Intents Translation for joint modeling of Search and Recommendation (UDITSR). To accurately simulate users' demand intents in recommendation, we utilize real queries from search data as supervision information to guide its generation. To explicitly model the relation among the triplet <inherent intent, demand intent, interactive item>, we propose a dual-intent translation propagation mechanism to learn the triplet in the same semantic space via embedding translations. Extensive experiments demonstrate that UDITSR outperforms SOTA baselines both in search and recommendation tasks.

Online advertising relies on accurate recommendation models, with recent advances using pre-trained large-scale foundation models (LFMs) to capture users' general interests across multiple scenarios and tasks. However, existing methods have critical limitations: they extract and transfer only user representations (URs), ignoring valuable item representations (IRs) and user-item cross representations (CRs); and they simply use a UR as a feature in downstream applications, which fails to bridge upstream-downstream gaps and overlooks more transfer granularities. In this paper, we propose LFM4Ads, an All-Representation Multi-Granularity transfer framework for ads recommendation. It first comprehensively transfers URs, IRs, and CRs, i.e., all available representations in the pre-trained foundation model. To effectively utilize the CRs, it identifies the optimal extraction layer and aggregates them into transferable coarse-grained forms. Furthermore, we enhance the transferability via multi-granularity mechanisms: non-linear adapters for feature-level transfer, an Isomorphic Interaction Module for module-level transfer, and Standalone Retrieval for model-level transfer. LFM4Ads has been successfully deployed in Tencent's industrial-scale advertising platform, processing tens of billions of daily samples while maintaining terabyte-scale model parameters with billions of sparse embedding keys across approximately two thousand features. Since its production deployment in Q4 2024, LFM4Ads has achieved 10+ successful production launches across various advertising scenarios, including primary ones like Weixin Moments and Channels. These launches achieve an overall GMV lift of 2.45% across the entire platform, translating to estimated annual revenue increases in the hundreds of millions of dollars.

Click-through rate (CTR) prediction is a critical problem in web search, recommendation systems and online advertisement displaying. Learning good feature interactions is essential to reflect user's preferences to items. Many CTR prediction models based on deep learning have been proposed, but researchers usually only pay attention to whether state-of-the-art performance is achieved, and ignore whether the entire framework is reasonable. In this work, we use the discrete choice model in economics to redefine the CTR prediction problem, and propose a general neural network framework built on self-attention mechanism. It is found that most existing CTR prediction models align with our proposed general framework. We also examine the expressive power and model complexity of our proposed framework, along with potential extensions to some existing models. And finally we demonstrate and verify our insights through some experimental results on public datasets.

A dense, pretrained language model can be retrofitted with recurrent depth and learn an iterative latent transition that persists after outcome-only annealing. Qwen2.5-0.5B-Instruct is split into a Prelude, a weight-tied Recurrent Block, and a Coda, with an identity-preserving one-loop path and a re-entry bridge on later loops. At loop 1 the retrofit remains non-inferior to its base on a preregistered ARC battery. Three findings. First, the mechanism is a reusable procedure rather than terminal-answer lookup, and installs at two budgets: 6M trained parameters over frozen base weights and 180M full-block. With intermediate-step supervision, the model computes one task step per loop and persists when only final answers are graded. The adapter matched the full block overall (83.8% versus 84.0%), led through depth 11, and trailed beyond. Verbal fine-tuning reached 79-86% on controlled verbal renderings (zero-shot transfer was minimal), and adapter verbal training begun from the installed mechanism outpaced matched fresh training by 18.6 points, including on a held-out test set. Second, the operation extrapolates to roughly 1.5 times its supervised depth, holding 70% accuracy through depth 18. Third, a same-size scratchpad-trained model matched the recurrent model within its learned horizon but collapsed beyond it. The recurrent model won overall, 84% versus 72%, retained 53% versus 2.5% beyond depth 10, and answered 7.6 times faster. An iterative transformer can therefore perform deeper reasoning in latent space faster than comparable or larger models fine-tuned on the same task, in a system-level comparison. A second task, running the rule in reverse, exposed the limits: the inverse was learnable in isolation, but no continuation acquired it while preserving the installed mechanism and general capability, a catastrophic-interference boundary. Learned depth selection remains open.

Embodied visual tracking (EVT) requires a mobile agent to continuously follow a specific target described in natural language using only onboard vision. While recent vision-language-action (VLA) policies unify target identification and trajectory planning, their chain-of-thought (CoT) reasoning often operates in abstract spatial latents that are difficult to supervise and weakly aligned with explicit image-space detections. To address this, we introduce ReferTrack, a referring-then-tracking paradigm that grounds EVT using a single forward-facing camera. Our model first selects the target from an indexed set of bounding boxes, then decodes tracking waypoints conditioned on this image-grounded decision. To preserve target motion cues over time, ReferTrack maintains a sliding-window queue of previously selected bounding boxes, injecting their geometric features into the visual history via temporal-viewpoint-bbox indicator (TVBI) tokens. We further enhance target identification by co-training on a custom Refer-QA dataset. On EVT-Bench, ReferTrack achieves state-of-the-art single-view performance with success rates of 89.4%, 73.3%, and 74.1% on the single-target, distracted, and ambiguity tracking splits, respectively -- matching or even surpassing several multi-camera baselines on identification-heavy tasks. Finally, real-world deployments on legged and humanoid robots validate its robust sim-to-real transfer capabilities. Code is available at https://github.com/MedlarTea/referTrack.

Large language model (LLM) "answer engines" such as ChatGPT now send measurable referral traffic to the open web, and a practice analogous to search engine optimization, here called Answer Engine Optimization (AEO), has emerged. Public AEO success stories typically quote large raw growth multiples, but raw referral growth is confounded by the rapid platform-level growth of the answer engines themselves. We report a longitudinal field study on a single high-traffic domain (glasp.co) whose corpus of hundreds of thousands of YouTube question-and-answer pages received a defined bundle of AEO interventions in January 2026 (detailed in Section 4). Because the interventions were concentrated on one subset of the site, the untreated remainder of the same domain acts as a contemporaneous control that absorbs the platform tailwind. Using first-party analytics and server logs rather than probabilistic third-party estimators, we find: (1) raw growth is dominated by the platform tailwind: on monthly aggregates total ChatGPT referrals grew 5.7x while untreated pages on the same domain grew 3.5x over the same window; (2) an interrupted time-series model on the weekly treated/control ratio estimates a discrete, intervention-aligned level increase of 1.82x (95% CI 1.31-2.54, HAC p=0.001), robust across engagement-filtered traffic (2.27x) and alternative specifications; (3) however, a conservative placebo-in-time permutation test yields p=0.16, so the effect is suggestive, not conclusive, given a short and noisy pre-period; and (4) Google organic clicks to treated pages did not fall beyond the ambient site-wide trend and indexation was preserved, consistent with the SEO-protection rule. The methodological message, separating treatment from platform tailwind with an on-domain control, matters more than any single multiple, and implies that headline AEO multiples substantially overstate causal effect.